Top tips for creating a great first impression

• – How you dress adds authority, dress up rather than down
• – Always have a clean and tidy appearance with customers
• – Don’t talk over customers or interrupt
• – Be polite and courteous at all times
• – Listen carefully to customers and ask for clarification if necessary
• – Be confident and clear in your verbal communication
• – Take an interest in other people appropriately
• – Your website is your shop window, be clear and concise

Steve Thomason MCIM has nearly 20 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.

To contact call 0116 230 4967 or email steve@agoramc.co.uk

• – Who are your priority customers?
• – Where are your priority customers?
• – What is the most cost-effective way to communicate with them?
• – Why should they buy from you?
• – What makes you different to your competitors?
• – Avoid having too many target markets

Steve Thomason MCIM has over 18 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.

To contact call 0116 230 4967 or email steve@agoramc.co.uk

• – Book a series of adverts to give greater awareness
• – Keep a consistent colour and style for brand recognition
• – Make your messages clear and consistent with added contact information
• – Consider a reader offer to measure response and encourage orders

Steve Thomason MCIM has over 18 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.

To contact call 0116 230 4967 or email steve@agoramc.co.uk

• – Be selective with your choice of social networking sites used
• – Avoid overt sales messages
• – Be informative, useful and interesting in your posts and use pictures or videos
• – For even better results, link to other marketing tools, like your website

Steve Thomason MCIM has over 18 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.

To contact call 0116 230 4967 or email steve@agoramc.co.uk

• – Choose a colour that will stand out on the page
• – If your awareness is low, increase the size of your logo
• – Create a short, punchy benefit statement for the headline
• – Avoid lots of text, use bullet points
• – Tell people what you do and why
• – Only include a picture if there is room and it will add value to the text
• – Include a clear, measurable call to action

Steve Thomason MCIM has over 18 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.

To contact call 0116 230 4967 or email steve@agoramc.co.uk

Help, advice and comment for companies and organisations looking to grow and develop

• Free telephone and email consultation
• Appointments at your premises
• Low cost monthly marketing support
• Feasibility studies and marketing audits

Steve Thomason MCIM has over 16 years significant experience as a marketing consultant in developing dynamic strategic marketing and sales plans, and over 30 years knowledge in implementing eye-catching creative marketing activity across most industry sectors.